Open to APM · Product Analyst · Product Ops
Deekshitha
Seeramdas
Open to Associate Product Manager Roles

I bridge the gap between what users say, what data shows, and what the business needs. My analytics background means I can define a metric, measure it - and know when it’s lying.

View Projects → Download CV
833K
Transactions Analysed
25
Users Researched
9.44
CGPA · First Class
5+
Certifications
Deekshitha Seeramdas
Deekshitha Seeramdas
Open to Associate Product Manager Roles
Google PM Certified · Scrum Basics™
Product Analytics SQL Power BI Agile Figma
📍 Hyderabad, Telangana, India
3
Internships
11mo
Experience
2
Publications
Available - Open to Full-Time PM Roles
Product Analytics ◊ Power BI · 833K Transactions ◊ Design Thinking ◊ RICE Prioritisation ◊ North Star Metrics ◊ Jobs-to-be-Done ◊ Figma Prototyping ◊ Google PM Certified ◊ Star Schema · DAX ◊ User Research · JTBD ◊ Product Analytics ◊ Power BI · 833K Transactions ◊ Design Thinking ◊ RICE Prioritisation ◊ North Star Metrics ◊ Jobs-to-be-Done ◊ Figma Prototyping ◊ Google PM Certified ◊ Star Schema · DAX ◊ User Research · JTBD ◊
01 - PM Philosophy
How I think about
building products.
The principles I apply before writing a single spec or opening Jira. These aren’t frameworks - they’re convictions.
Principle 01
Problems Before Solutions
I spend more time in discovery than in spec writing. A well-framed problem is worth a month of sprints. Every project starts with: “What is the user actually trying to do?” - not “What should we build?”
Principle 02
Metrics Are Hypotheses
A KPI is a bet. I define the metric, the direction, and the threshold before launching - and I treat unexpected results as the most valuable data. Good PMs track outcomes, not outputs.
Principle 03
Alignment Is the Product
The best PRD fails if engineering, design, and business aren’t rowing together. I treat stakeholder management as a core PM skill - because unaligned teams ship the wrong thing faster.
02 - Experience
Career Timeline
Three internships across industries, each building a different PM muscle: stakeholder alignment, data-to-decision thinking, and user empathy in the field.
Krutanic
Project & Technical Analyst - Intern
Sep – Nov 2025 · 3 mos
📍 Telangana · B2B Tech
🎯 PM Skill Built: Requirements Gathering & Cross-Team Communication
  • Identified documentation gaps and redesigned project reporting templates - reduced revision cycles by clarifying requirements ownership and handoff criteria.
  • Coordinated engineering and business teams to surface blockers early and keep stakeholder expectations aligned throughout the project lifecycle.
  • Maintained documentation accuracy through structured version tracking and compliance reviews, supporting smoother execution cycles.
AutoCADDocumentationStakeholder AlignmentRequirements Gathering
Vertical Green Farms
Operations & Business Analyst - Intern
Jan – Apr 2025 · 4 mos
📍 Hyderabad · AgriTech
🎯 PM Skill Built: Data-to-Decision Thinking · Define → Analyse → Recommend
  • Conducted deep operational audit, identified manual monitoring inefficiencies, and quantified a 15–20% cost optimisation opportunity across vertical farming units.
  • Proposed automation-based monitoring infrastructure with staged ROI projections - pilot approved, achieving 25% improvement in operational tracking efficiency.
  • Developed and maintained SOPs for core workflows; prepared structured stakeholder reports improving visibility into ongoing operations.
OperationsSOP DevelopmentROI AnalysisStakeholder Reporting
Sri Aurobindo KVK (ICAR)
Field Operations & Data Analyst - Intern
Oct 2024 – Jan 2025 · 4 mos
📍 Suryapet · NGO
🎯 PM Skill Built: Translating Field Observations into Structured Data Insights
  • Built Excel dashboards visualising supply chain bottlenecks and logistics challenges - improved decision-making transparency for farmer stakeholders by 25%.
  • Conducted field interviews with farmer stakeholders to understand real operational pain points - formative experience in user empathy outside tech.
  • Prepared field reports highlighting progress, risks, and improvements - equivalent to product retrospective and discovery documentation.
Field ResearchExcel DashboardsUser EmpathyData Insights
Career Roadmap · The Journey
Phase 01
Academic Foundation
BS Agriculture, 9.44 CGPA - systems thinking, data collection.
✓ Done
Phase 02
Field Operations
3 internships across 3 industries - real PM skills, real data.
✓ Done
Phase 03
PM Certification
Google PM, Scrum Basics™, Deloitte Analytics.
✓ Done
Phase 04
APM Role
Joining a product team - APM, Product Analyst, or Ops.
• Active
Phase 05
Senior PM
Lead full product cycles, drive strategy, own the roadmap.
ˆ Planned
03 - Projects
Key Projects
Each project follows a real PM framework: Problem → Research → Insight → Recommendation. Real user data, not assumptions.
Product Analytics📊
Maven Market Analytics Dashboard
Power BIPower QueryDAXStar Schema
833K
Transactions
59.67%
Profit Margin
0.99%
Return Rate
  • Designed end-to-end data pipeline: extracted, transformed, and loaded 8 CSV datasets using Power Query; standardised structures ensuring data integrity.
  • Built enterprise-grade star schema with 7 fact/dimension tables and 8 relationships; developed 15+ advanced DAX measures including revenue, profit margin, and return rate.
  • Created interactive dashboard analysing 833K transactions, 7K returns across 1,560 products and 111 brands - enabling self-serve stakeholder decisions.
Data Analytics🏭
Deloitte Data Analytics Virtual Experience
TableauExcelJSONHR Analytics
4
Factories
9
Equip. Types
DEI
Pay Analysis
  • Processed and validated complex JSON telemetry datasets from 4 factories and 9 equipment types; identified operational patterns and failure trends.
  • Built Tableau dashboards with calculated measures to analyse equipment downtime, predict failure risks, and identify maintenance priorities.
  • Performed HR analytics to evaluate gender pay equality; implemented rule-based classification model supporting DEI initiatives.
User Research🏫
Metaverse in Education - User Research & Experience Analysis
TypeformUser PersonasJourney MappingJTBD
11
Respondents
64%
Never tried VR
82%
Won’t pay premium
  • Designed a 15-question Typeform survey targeting diverse roles to evaluate adoption barriers for metaverse tech in education - students, teachers, working professionals.
  • Analysed quant & qual data; synthesised into user personas and journey maps representing distinct learner segments and behavioural patterns.
  • Compiled strategic report with 3 prioritised product recommendations; presented to stakeholders enabling informed product decisions.
UX & Product Design👥
LinkedIn Mentorship Feature - Research to Prototype
FigmaDesign ThinkingUser FlowsHi-Fi Wireframes
25
Users Interviewed
72%
No Mentor Access
Hi-Fi
Prototype
  • Identified validated gap: 72% of surveyed professionals had never accessed a mentor, 36% found the experience too difficult - confirming the need for a dedicated feature.
  • Applied Design Thinking end-to-end - 25 user interviews, user flows, low-to-hi-fi Figma wireframes aligned with LinkedIn’s design system.
  • Delivered fully clickable prototype with AI mentor recommendations, session scheduling, and streamlined request flow - addressing top user pain points.
04 - Frameworks in Practice
PM Frameworks
I don’t just know these frameworks - I’ve applied them to real decisions. Here’s the thinking behind the thinking.
★ RICE Scoring
Feature Prioritisation - Metaverse EdTech Roadmap
Based on my survey data, I used RICE to prioritise the top 3 product recommendations for an EdTech company building metaverse learning.
FeatureRICE%Score
AR phone-based pilot (Sci)93185%23.0 ✓
Proof-of-outcome content82170%11.2
VR headset full course43530%0.7
VR headsets scored lowest despite being the “exciting” option - high confidence the market isn’t ready (64% never tried VR). Data beats intuition.
⭐ North Star Metric
Choosing the Right Metric for the Maven Analytics Product
When building the dashboard, I had to decide what success looks like - views or decisions. The right answer changes everything about what you build.
Decisions made per dashboard sessionNorth Star ✓
Time to insightSupporting metric
Report views (vanity)Rejected
📊 Jobs-to-be-Done
Reframing the EdTech Research Question
The original question assumed the problem was about technology. JTBD reframing revealed the real job users were hiring for.
Original Question
“Do students want to learn in a metaverse?”
JTBD Reframe
“Help me learn by doing - not just watching - so I actually retain what I studied.”
45% cited lack of hands-on experience as their #1 frustration. The job isn’t “metaverse” - it’s active, practical learning. The tech is just a possible solution.
📄 PRD Structure
How I Write a Product Requirements Document
Every spec I write follows this structure - learned through the Internshala PM course and applied to real projects.
1
Problem statement + user evidence
2
Success metrics + North Star definition
3
In-scope / out-of-scope decisions
4
User stories with acceptance criteria
5
Edge cases + dependency map
6
Launch plan + rollback criteria
05 - Skills
Capability Matrix
📊Analytics & Data
SQL80%
Power BI & DAX80%
Tableau72%
Excel / Data Pipelines78%
⚙️Product & Agile
Agile / Scrum85%
Design Thinking80%
Figma / Prototyping75%
User Research78%
🤝Ops & Strategy
SOP Development90%
Stakeholder Mgmt82%
Process Tracking85%
AI Tool Integration80%
Tools & Tech Stack
🗃️ SQL
📊 Power BI
📈 Tableau
🔧 Jira
🎨 Figma
📝 Notion
📋 Google Workspace
🤖 AI Tools
📚 Power Query / DAX
🔄 Scrum Ceremonies
📌 AutoCAD
🌎 FOSS4G / GIS
06 - Credentials
Certifications
🎓
Google Project Management Certificate
Google · Coursera
✓ Verified
📈
Foundations of Digital Marketing & E-commerce
Google · Coursera
✓ Verified
🔄
Registered Scrum Basics™
Scrum Study
✓ Verified
💼
Deloitte Australia - Data Analytics
Deloitte · Forage Virtual Experience
✓ Verified
🌎
Free & Open Source Software for Geospatial Technology
FOSS4G
✓ Verified
07 - Writing & Insights
Thought Leadership
📦
Product Strategy
From Fields to Features: What Farming Taught Me About Product Thinking
How coordinating farmer stakeholders, tracking crop deviation data, and building SOPs in the field maps directly onto APM skills.
Jan 2025
📊
PM Fundamentals
The APM’s Guide to Metrics That Actually Matter
Breaking down North Star metrics, KPIs, and counter-metrics - without the jargon.
Mar 2025
🔄
Agile
Scrum for Beginners: My Week-1 Notes as a Certified PM
Sprints, standups, and retrospectives - what they are and why they work.
Jun 2025
Publications
Research & Writing
🌿
Academic Publication · Vol. 1
Cultivating Resilience: Breeding for Stress Tolerance in Oil Seed Crops
🌸
Academic Publication
Floral Biology and Production Technology of Sapota
Let’s build
something
meaningful.

I’m actively exploring APM, Product Analyst, and Product Ops roles. If you’re building a product team and value someone who brings analytical rigour and operational empathy - let’s talk.

✉️deekshithaseeramdas@gmail.com→ 💼linkedin.com/in/sdeekshitha→ ✍️medium.com/@deekshitha_seeramdas→ 📄Download Resume (PDF)→